Wednesday, March 16, 2005

Impossible !

This is one of my favourite pieces from ADIDAS - Impossible ad campaigns: Impossible is just a BIG word, thrown around by small men who find it easier to live in a world they've been given than to explore the power they have to change it. Impossible is not a FACT. It's an OPINION. Impossible is not a declaration. Impossible is a dare. Impossible is potential. Impossible is temporary. Impossible is nothing.

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